William Malicoat was born in Dallas, Texas, in 1950 and attended Eisenhower High School in Lawton Oklahoma. On leaving school he enlisted in the United States Marine Corps and served a one year tour in the Republic of Vietnam in 1969.
He accepted Christ as his Lord and Saviour in 1987 and attended Grace Bible College of Grand Rapids, Michigan, graduating with a Bachelor of Religious Education.
Later he attended Cameron University of Lawton, Oklahoma, graduating with a Master of Science in Psychology. He became a Licensed Professional Counselor and worked in the mental health field for several years before retiring.